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Operations Lead

BA in Psychology, Pre-Health Concentration, New York University

Core Value

Care From The Core

Michael Cook

"I believe all core values stem from caring from the core. If you care from the core, you naturally sweat the small stuff, huddle, take ownership and educate."

Michael Cook serves as Performance’s leader of financial operations and has been with the company since its inception. His department handles Human Resources, finances and billing services. Michael oversees the financial arm of the company, presides over special projects, execute strategic initiatives, and keep track of operational efficiencies.

Even though you may not see Michael, he is constantly working to provide the smoothest experience possible so that their focus is solely on their recovery.

Michael enjoys spending time with his family, especially coaching his two young boys in sports, and taking vacations in Newport, Rhode Island.